Co-founded by Tiago Costa and Marcos Castro in 2020, Lisbon-based Full Venue has developed a solution based on artificial intelligence that allows it to optimise its marketing channels.
"The solution developed by Full Venue has shown extraordinary results. This investment will enable the company to project itself into different verticals and new markets," says Francisco Lino Marques, Partner and member of the Board of Directors of GED Ventures Portugal.
The simplicity of its product, designed to generate audiences for conversion purposes and integrate seamlessly with the main digital marketing channels, positions it as an agent of disruption in the way the industry captures and retains relevant customers. Full Venue predicts the likelihood of a potential customer making a purchase by collecting first-party data from digital platforms and directly applying its proprietary AI algorithms. As a result, groups of potential buyers with a high probability of conversion are identified.
Full Venue's CEO, Tiago Costa Rocha, emphasised the company's commitment to innovation and growth, saying: "We are thrilled to have the support of strategic investors and partners who share our vision of transforming the way companies communicate with their customers. With our approach, simply integrating AI for audience generation, we aim to revolutionise the way companies monetise their assets."
Company: Full Venue
Location: Lisboa, Portugal
Sector: AI / Marketing
Founders: Tiago Costa e Marcos Castro
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